Taphandles Expands to Offer Brewery Branding Services.(Company overview)

Taphandles LLC, the global leader in the design and production of tap handles, announces the general release of its Brewery Branding Services. This is the first and only solution for the beer industry that provides everything needed for both established and start-up breweries. The company is now offering its beer expertise in the following areas: brand development, design services and custom products.

For the past eleven years, Taphandles has been nimbly adapting to the needs of their customers-organic growth that has built brewers' brands within the market. Taphandles has become an integral part in developing everything from brewery brand identity to taking their customers through the regulatory process. Taphandles has been able to speed the time to market by half with customers-including the recent launch of Figueroa Mountain Brewing Company.

"It is a natural first step to look for basic brewing equipment but when we learned Taphandles offered customized marketing services with an unmatched depth of beer knowledge, our search was complete," said Jaime Dietenhofer, co-founder and owner of Figueroa Mountain Brewing Company. "Taphandles 'gets' the beer industry and is a trusted partner."

Taphandles has been a leader in understanding beer brands and designing for the on-premise market; now they are expanding those skills into all aspects of marketing.

"Taphandles' design team is uniquely positioned to understand beer brands because we are intimately familiar with the market and how to stand out in a competitive landscape," said Taphandles Creative Director Oceania Eagan. "And since we are fully integrated from design to production, we offer branding solutions that can scale with the brewer's business." About Taphandles Brewery Branding Services Branding Building a brewery's identity and working to complete or compliment an existing business plan are essential to understand the brewery's story and ultimately how it will connect with the customer. Taphandles creates a beer-centric brand that works for current needs and is designed with the brewery's growth in mind. Design and Web Design A benefit of design is that it makes a brewery more seamless in every implementation of their brand from the first day of operations. A logo needs to work well across a variety of mediums. Beer needs to stand out and be recognized, and a strong visual presence can make the difference in consumer purchasing decisions. Web design marketing can cement brand survival while creating a strong Internet presence. Taphandles creates marketing channels to connect the beer to its fans through websites, social media outlets and email newsletters. Products Taphandles' designers translate beer brands into customized Point of Sale (POS) products. They are designed with manufacturing capabilities in mind. Taphandles pushes the limits as to what can be communicated through a simple tap handle and also offers signage that includes A-frames, chalkboards in wood and metal, displays and promotional items that include: game boards, awards, taster trays and more. About Taphandles LLC Taphandles, founded in 1999, is a global leader in beer branding services. With more than 30 years of combined beer industry knowledge and a focus on the craft brewing industry, Taphandles is a one-stop shop for selling more beer. Taphandles offers quality tap handles, design development, as well as merchandising support and brewery business consulting. For more information, visit http://www.taphandles.com.

Keywords: Advertising, Marketing, Taphandles LLC.

This article was prepared by Marketing Weekly News editors from staff and other reports. Copyright 2011, Marketing Weekly News via VerticalNews.com.